My evolving relationship with New Agency started at the very beginning of my career in communications design. I was a creative associate and project lead under my mentor Marianna Leuschel at her branding agency L Studio before she started New Agency, a consultancy that works with leaders who are guiding their organizations and industries into a sustainable future.
I had the honor of working with Marianna during the launch of New Agency to articulate its vision and positioning. I generated creative concepts, visual design and copy for the website. I am privileged to partner with New Agency on an ongoing basis on projects, including the Manomet Story and brand awareness for the Santa Clara Valley’s working lands.
Excerpt from the New Agency website.
“Change takes place in the imagination before it can take form in the real world.
It starts as an emotion, an inkling, a thought, an idea. Ideas activate, and action leads to outcomes. In order to create the world we want to live in — where all 8 billion of us can thrive, care for other species and sustain our planet — we must first envision it, and then get to work.”
I regularly partner with New Agency on projects like these: